The health benefits of raw cacao and the healthy indulgence movement
in Blog
Written by Jessica Folkerts, Ombar: In recent years, raw cacao has seen a surge in popularity, as part of the wider movement towards healthier, more natural indulgence. As consumers become increasingly health-conscious and concerned about where their food comes from – from both a health and an ethical perspective – retailers are challenged with diversifying their offerings to meet modern-day demands. Factors driving this change in consumer shopping habits include the rise of veganism and the organic and ‘wellness’ movements. With 39% of shoppers now buying organic on a weekly basis[1], the organic trend shows no sign of slowing down; […]
