Dave Christie

Name: Dave Christie

Company: Flourish Foundry

Title: Commercial Strategist and Founder

Biography

Dave Christie is a commercial strategist and international speaker who has worked with more than 300 food, drink, health and wellness brands across the UK, Europe and the Middle East.

As Head of Business at Health Stores UK and founder of Flourish Foundry, Dave works at the point where ambitious brands meet the commercial realities of retail. His experience spans independent stores, wholesalers, distributors and major UK retailers, giving him a practical understanding of what buyers expect, why promising products struggle to gain traction and what brands must do to build lasting commercial relationships.

Dave is also a regular contributor to Healthy Business magazine and is known for bringing a direct, commercially grounded perspective to the stage. His talks challenge founders to look beyond the product, understand the pressures facing buyers and build businesses that are easier to trust, support and grow.